Are unusual schedules decreasing sport attendance? The case of La Liga

Laura Bermejo-Camacho, Julio del Corral Cuervo, Carlos Gomez-Gonzalez

Abstract


The actual globalization in professional soccer determines managerial processes in these leagues. The need to show the games in several global markets has increased the number of games played in unusual dates and schedules in La Liga. However, these changes might have a negative influence on fans’ desires to attend the games. Thus, the aim of this study is to analyze the influence of unusual schedules on attendance in La Liga soccer stadiums during the period 2008-09/2014-15. For that purpose, a regression model with different variables that identify this influence is used. Moreover, the total attendance in La Liga is examined for the analyzed period. The results suggest that untimely schedules decrease attendance, which has implications for the league and the clubs involved

Keywords


fútbol; demanda; asistencia; horarios

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References


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